With Groupon tipped to be the first internet company to earn 1 billion dollars in revenue and Living Social growing in size every day, daily deal websites have proven that they can make great money once they are established.
You may be pleased to hear that it’s never been easier to start your own daily deal website. Daily Deal is a new WordPress theme from Templatic that makes posting daily deals incredibly easy.
How Do Groupon Websites Work?
The premise of daily deal websites is very simple. Retailers offer bargains to customers for one day only. The daily deal website takes a cut for posting the deal (usually 50%) and the retailer gets a huge amount of exposure for free and usually makes a profit due to the volume of sales they make. It would be very difficult to develop a site to the level of Groupon and Living Social without a large budget though I’m sure there’s still a lot of money to be made through niche daily deal websites.
The home page shows the day of the deal and lists previous deals underneath. At the bottom of the page is a newsletter subscription box to encourage repeat visits. The footer is widgetized too.
In many respects the theme acts as a framework. It gives you complete control over how your site is styled and how things are laid out.
You can add additional custom fields to the post deal submission page, which makes creating a daily deal website for a specific niche much easier. There are several payment options for visitors to choose from too including PayPal, Google Checkout and
I tested Daily Deal out and I was very impressed. You can change the colour scheme easily (5 colour schemes are included), modify listings and pages to suit your needs and send notifications to buyers, sellers and admins. I’m sure we will see more developers launch similar types of applications for WordPress though I have been very impressed with Daily Deal.
A standard license for Daily Deal costs $89.95 whilst a developer license costs $159. Each purchase comes with the original photoshop PSD file, unlimited theme support and guaranteed updates for a year.
Link: Daily Deal